Each October the City’s Environmental Initiatives Section hosts the Brandon’s Waste Reduction School Challenge. This three-week challenge is for classrooms in the Brandon School Division grades one through six. The purpose of the challenge is to make students aware of the three R’s Reduce, Reuse, and Recycle. Students collect recyclables in the classroom each week to see how much they have diverted from the landfill. At the end of each week the material is weighed and calculated into points. Throughout each week students can earn waste reduction points by making art out of recycled materials, creating a class pledge of what they will work on for the school year, clean up the school grounds, and pack litter free lunches. Part of the challenge includes a tour of the Eastview Landfill to give a visual for students to see where their waste goes. During the challenge students receive environmentally friendly giveaways and the winning classrooms receive a photo with the Mayor, bragging rights, passes to the Community Sportsplex and a bench made out of recycled plastic. The challenge has been shared with municipalities across Canada!